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Elshorafa Co · Strategic Intelligence · GCC
We do not guess.We architect.
Research-first marketing and strategy. Anchored in data, accountable to the outcome.
UAE · KSA · UK · US · CA
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Get a growth plan in 24 hours
Two quick steps. A strategist replies with a scoped plan, not a sales pitch.
01
150+
Projects delivered
02
30+
Industries served
03
90%
Lead growth, Safari Star
04
10+
Years of expertise
Free tools
Utilize our tools
The instruments we run on client work, open to use.
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Trusted By
Successful Projects across 30+ Industries
01, Proof
The Product
Elshorafa Tools
Every other platform either fixes your site without telling you why, or teaches you in a classroom that never touches your account. This does both on the same screen, on your own data.
Free analyzer — no account, no card
elshorafa.coReal run
Search
AI answers
Measured on this engine, on our own site. We publish no customer counts or ratings, because we have none to publish.
Capabilities
What We Do
Comprehensive consultancy services tailored to your business needs
04 — 9 Core Services
| Service | What it changes | Who it is for |
|---|---|---|
| Government Services | We design government digital services to the UAE DLS 2.0 standard, the federal UX and UI rulebook for government entities. | Federal or local entities with a service still handled at a counter |
| Conversion Work | Same traffic, more sales. We find where buyers stop, fix it, then test the fix. | Online stores with steady paid traffic and flat sales |
| Landing Pages | One clear page, one clear next step, so the traffic you paid for does not go to waste. | You are already paying for ads and sending them to your homepage. |
| Search and AI Visibility | Two ways in: the Google result and the AI answer. We build for both, in English and Arabic. | You sell to buyers in the UAE or Saudi Arabia who research before they call. |
| Paid Advertising | We buy your media on Meta and Google, and report what every dirham brought back. | You already spend on Meta or Google and cannot tell what it returns. |
| AI for Business | We automate your SOPs and business processes with AI, so the work runs without being chased. | Teams where the same tasks are done by hand every single week |
| Data and Dashboards | Your sales, ad and website numbers on one live screen, updated on its own. | Founders running weekly decisions off four separate logins. |
| Business Consultancy | We study the market, check the numbers, and hand you a plan you can act on. | Owners deciding whether to enter the UAE or Saudi market, and how |
| Website and App Design | We find the step where visitors give up, then rebuild it. Same traffic, more finished. | You have traffic, but people drop out before the form or the checkout. |
Service Explorer
Select a service to see scope01 / 09
Data-Driven Strategies
- Market & competitor research
- Growth strategy roadmap
- KPI & measurement framework
Timeline
4-6 weeks
Starting scope
Strategy sprint
Our Approach
How We Do It
Our proven methodology delivers consistent results through a structured approach
05, Method
01
0101
Discovery & Analysis
Comprehensive assessment of your business, market position, and challenges.
02
0202
Strategy Development
Tailored strategy leveraging data insights and industry expertise.
03
0303
Implementation
Working alongside your team to execute the strategy with guidance.
04
0404
Measurement & Optimization
Continuous monitoring and analysis for optimal results.
Testimonials
Flotilla Real Estate
WorkingwithElshorafawasaturningpointforourdigitalpresence.Mohammedandhisteambroughtdeepknowledge,flexibility,andararewillingnesstoeducateandadaptalongsideus.
Brian Jamison
Top-Producing Oklahoma REALTOR® · Flotilla Real Estate
01/07
Knowledge Hub
News & Articles
Short, useful notes on marketing, ads, and search in the UAE. Written by the people doing the work.
Common Questions
Frequently Asked Questions
What clients across the UAE, KSA, UK, US, and Canada ask before they work with us.
What is Elshorafa Co.?
Elshorafa Co. is a research-first marketing and strategy consultancy serving clients across the UAE, KSA, UK, US, and Canada. We pair deep market research with data-driven strategy, conversion rate optimization (CRO), performance marketing, SEO and GEO, and AI implementation to deliver measurable ROI. Founded in 2015, the firm has delivered over 150 projects across 30+ industries.
Which countries does Elshorafa serve?
Elshorafa works with clients across five core markets: the United Arab Emirates, Saudi Arabia, the United Kingdom, the United States, and Canada. Engagements are delivered remotely and on the ground, applying the same research-first rigour to GCC and international clients alike, with bilingual English and Arabic capability for the Gulf.
What services does Elshorafa offer?
Elshorafa offers nine core services: data-driven strategy consulting, performance and growth marketing (Meta Ads and Google Ads), SEO and Generative Engine Optimization (GEO), conversion rate optimization (CRO), high-converting landing pages, UX and UI design, AI optimization solutions, strategic business consultancy and market entry, and government digitalization. Every engagement starts with research.
How can Elshorafa help my business grow?
Elshorafa delivers research-first growth strategies built on market analysis, customer-voice research, conversion rate optimization, and AI-powered campaign management. The approach is the same whether you operate in the UAE, KSA, UK, US, or Canada. Clients have seen up to a 90% improvement in lead quality, 1.7M AED in revenue from strategy, and up to 9x return on ad spend.
Does Elshorafa offer GEO for AI search engines like ChatGPT and Perplexity?
Yes. Elshorafa specializes in Generative Engine Optimization (GEO), the practice of making a brand discoverable and citable in AI engines such as ChatGPT, Perplexity, Claude, and Google AI Overviews. This includes answer-first content, structured data and schema, entity optimization, and E-E-A-T signals, alongside traditional SEO across all five markets we serve.
What industries does Elshorafa serve?
Elshorafa serves 30+ industries across the UAE, KSA, UK, US, and Canada, including real estate, e-commerce, retail, business consultancy, healthcare, education, government, tourism, logistics, technology, and financial services. Case studies span Safari Star (consultancy), Flotilla Realty (real estate), ANG We Care (retail and e-commerce), and AMSI (Canadian manufacturer market entry).
How does Elshorafa measure results and ROI?
Elshorafa implements a results-focused measurement architecture from day one. The approach includes strategy benchmarks, PESTEL analysis linked to customer profiles, A/B testing with targeted landing pages, refined Ideal Customer Profile development, and continuous conversion rate optimization. Clients have seen up to 3x return on ad spend and 55% of revenue attributed directly to strategy.
Can Elshorafa help with business setup in the UAE?
Yes, through its sister company Entityz, Elshorafa provides complete UAE business setup including freezone and mainland licensing, visa processing, corporate banking guidance, PRO services, and e-commerce licensing. Entityz handles the setup and Elshorafa handles the growth strategy, performance marketing, and CRO that follow.