Landing Page Design That Gets People to Act
One clear page, one clear next step, so the traffic you paid for does not go to waste.
- Projects
- 150+Projects
- Industries
- 30+Industries
- Working in the UAE
- Since 2015Working in the UAE
What Is a Landing Page, and How Is It Different From a Homepage?
A landing page is one page, built for one offer, with one action for the visitor to take. It is not your homepage. A homepage gives people ten choices, and choice slows them down. We write it, design it, and build it to load in under three seconds on a phone. Then we watch what visitors do and keep improving it. That is what makes a high converting landing page.
What Changes for You
Your ad spend stops leaking
The clicks you already pay for land on a page built for that one offer, instead of a homepage that asks them to choose.
Leads reach sales faster
Every enquiry arrives in your system the moment it is sent, so nobody follows up a day late.
You can see what the page did
Each lead is tied back to the ad and the campaign that produced it, so you know which page to keep and which to rebuild.
What You Get
A Page Built for Your Offer
One page, one offer, one action, designed in your brand and built to load in under three seconds on a phone.
Words That Say Why You, in One Line
We write the page around the one reason your buyer hesitates, and answer it before they leave.
Built for Phones First
We design for the phone before the desktop, because that is where most paid traffic arrives, and we build the Arabic version properly, since Arabic reads right to left and the whole layout mirrors.
Leads Sent Straight to Your System
Every lead lands straight in your CRM, the system your sales team already uses.
Tracking Every Lead the Page Brings
We add a heatmap, a picture of where people click and how far they scroll, and once the traffic is there we run an A/B test, where we show two versions to two halves of your traffic and keep the winner.
Results From Real Engagements
- Projects
- 150+Projects
- Industries
- 30+Industries
- Working in the UAE
- Since 2015Working in the UAE
How We Engage
- 01
Brief and paid diagnostic
We start with The Brief to Live Build, our written route from the offer you sell to the page that sells it. You get the layout, the copy plan and a fixed quote before any design starts, and the document is yours whether or not we carry on.
- 02
Design, copy and build
One senior lead writes, designs and builds the page against the agreed scope, in English and in Arabic where you need it, with your tracking wired in before it goes live.
- 03
Test, then keep going or hand over
We read the first weeks of real traffic and fix what the numbers show. After that you keep us on monthly, or we hand the files, the accounts and the documentation to your own team.
Fixed scope, fixed fee, agreed before it starts
Frequently Asked Questions
What does a landing page cost?
It depends on how many pages, how many languages, and whether we write the copy or you supply it. Every project opens with a paid diagnostic, and that gives you the plan and one fixed fee for an agreed scope. You see that number in writing before any design work starts.
How long does it take to build a landing page?
One to two weeks from brief to live, for a single page in one language. Add a week for a second language, and a week for custom build work such as a booking step or a payment flow. We agree the date in the scope, and design does not start until the offer and the copy are signed off.
Do I need a landing page, or can I send ads to my homepage?
Send ads to a homepage only when the ad is about your company as a whole. If the ad promises one offer, the page should carry that one offer and one action. Running several offers means several pages, not one page trying to do all of it.
What do you need from us to start?
The offer, the ad or keyword the traffic comes from, your logo and brand files, and one person who can approve copy. Send past ad results if you have them. If the copy does not exist yet, we write it. Nothing else is needed to begin.
When is a landing page the wrong thing to spend on?
When the traffic is not there yet. A page converts demand, it does not create it. If your ads are not running, or the offer itself is unclear, fix that first. We will say so, and we will tell you where the money should go instead.
What makes a high converting landing page?
One offer, one action, and a first screen that repeats the promise the visitor clicked. After that it is proof, an answer to the one objection that stops them, and a form short enough to finish on a phone. Speed counts too, which is why we build to load in under three seconds on a phone.
Do you build Arabic landing pages?
Yes. Arabic reads right to left, so the whole layout mirrors, and a machine translation of the English page reads badly to a Gulf buyer. We write the Arabic fresh and build it as its own page. That means two pages, two sets of ad copy, and two sets of numbers to read.
Where do the leads go once someone fills in the form?
Straight into your CRM, the system your sales team already uses, with a copy sent to email or WhatsApp so nobody waits for a login. We connect the common platforms, and we tag every lead with the ad, the campaign and the page it came from.
How do you know the page is working?
We count the leads the page brings and what each one cost. Then we read a heatmap, a picture of where people click and how far they scroll, to find the point where attention stops. Once the traffic is there, we test two versions against each other and keep the winner.
Do you host the page, or does it sit on our website?
Either way works. On your own domain is better for tracking and for trust, usually as a page under your main site. If your site is slow or locked down, we host the page separately and point a subdomain at it. You own the files and the accounts in both cases.
Written and reviewed by Mohammed Elshorafa
Chairman, Elshorafa Co.. Working with clients in the UAE since 2015.
LinkedIn profileLast updated
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